Many will know about all the brands copying innocent. No need to fiddle on about it here. The Do Bem people is clearly among the worst, still, who cares? But came across this new ad on their website:
Do Bem, 2007, next to innocent, ca. 2003:

Seriously? what's going on here? Seeing obviously talented people wasting their skills copying somebody else is sad, more than anything. I'm just curious how people actually feel about going to work doing this. Do you constantly look over your shoulder, hoping people won't notice or care? Do you feel proud you've pulled off the scam? I don't get it.



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